In 2009 we will see a massive increase of new business owners.
Many of these will be internet based start-ups with fresh ideas just
waiting to spill out of their brains.
So with all this new competition, don't you think it might be time for a makeover?
Entrepreneur magazine (February 2009 edition) had a great revamping
article called "Five Great -and necessary- Marketing Makeovers" by Gwen Moran.
Gwen lists Store Makeover, Collateral Makeover, Logo Makeover, Website Makeover, and Packaging Makeover as the 5 necessary makeovers.
If you own a website, you will want to read the article before you start your makeover.
Then before you get carried away, head over to the Web Smarts page and do a little more research.
Don't forget that you can benefit in this down economy by having a product or
service that can assist these multitudes of new business owners.
Where's a business owner to start when looking for valuable information?
When you find out, GO where the new customers are. With over a gazillion websites out there vying for their attention keep in mind that:
1. You offer value for the money they are giving you because "one bad apple
does spoil the barrel".
2. You provide quick, efficient responses
3. You provide a means to other resources they may not be aware of yet.
Some great resources:
http://entrepreneur.com
http://the.businessmagazinenetwork.com
http://groups.yahoo.com
http://amazon.com
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